Wayne Watts

COO

Wayne is a native of Hopkinsville, Kentucky, where he was a teammate of current Higher Goals Founder Andre Buckner. Coach Watts graduated from University Heights Academy in 1999, where he was an All-Region and Honorable Mention All-State guard. He helped lead his team to back-to-back state titles during his junior and senior seasons. During his senior season, Coach Watts averaged 15 points and five assists per game. His team held National Rank honors of #4 in his freshman season and #11 in his senior season.

Coach Watts then attended college at University of North Carolina, where he graduated in 2003 with a B.A degree in Management and Society. He also played on the junior varsity basketball team for two seasons, as one of only three freshmen to make the team. He averaged 9 points and 5 assists during his two seasons.

Upon graduation, Wayne spent three months working as an Account Executive for the Asheville Altitude of the NBA Development League before being called up by the Atlanta Hawks as a Group Sales Executive. Wayne then spent two years in Atlanta working in sales for the Atlanta Hawks, Atlanta Thrashers, and Phillips Arena. He also spent one season working on the Atlanta Hawks’ basketball development team, running camps and clinics for youth in the metro Atlanta area.

During HG off hours, Wayne enjoys family time with his wife, Ka Shira, and 2 kids (Azaria – 7 and Zayden – 5), cooking, and reading.